Why are American colleges so expensive?

When President Biden made his historic and unprecedented student debt loan relief for tens of millions of Americans, last month, encircling $10,000 in debt for those earning less than $125,000, and $20,000 for those low income students who received Pell grants, the reactions were mixed: some praised him and others panned him; and, those critics included some that said, it was not enough, or it was a handout to deadbeat debtors.

The program championed by Senators Elizabeth Warren and Chuck Schumer, came after a long slog, but  there were plenty of lawmakers on both sides of the aisle that disagreed, including, some Democrats worried about their chances in the November midterms, as well as Republicans who didn’t want the president to gain points with young voters.

This is all set against the backdrop that “45 million people owe $1.6 trillion for federal loans taken out for college - more than they owe on car loans, credit cards or any consumer debt other than mortgages,”  reported The New York Times.

What wasn’t asked, and is the $64,000 question: why are American colleges so expensive?

To help answer that question we did a meta analysis on some of the more salient research on the topic: journal articles, and private research organizations. What follows is not comprehensive and we’ve spared the reader charts, graphs and data that would obfuscate, rather than enlighten.

A core problem

While many parents and students get sticker shock when they see the price tags at some of the best private, as well as public schools; take for example Columbia College in New York City which even two years ago, came in at a whopping $61,000 per year, exclusive of fees and other costs, such as books and housing, aid becomes paramount for all but the wealthiest students.

Scholarships, grants and other forms of aid lessen the overall price tag, but what remains are key problems, and as Forbes noted in their analysis, “colleges are not transparent about their true prices.” 

Parents, therefore, are starting the process with one hand tied behind their back, since true costs, and aid packages, are not known until the student is accepted, making it akin to buying a pig in a polke, and “knowing that students will have few alternatives by the time they actually see what they see what they will pay, [and] colleges have every incentive to be stingy with financial aid.”

Problematic for many low income students, and especially students of color, is that the help of the Pell Grant, “hasn’t kept pace with inflation or the cost of college, a fact given by Mamie Voight, in policy research at the Institute for Higher Education Policy, in Washington, D.C."

That makes it easy to see that there are systemic problems with both the admission process, as well as the administration of aid, need based, or merit.

It is especially notable that in some states there has been a rise in American students going to college, for example, in 1980 one half of high school graduates enrolled in college, and that number is 70 percent today, noted Business Insider, recently.in a cover story.

For others that picture is changing with many areas across the nation wondering if both the cost, and the time are worth it,noted in another coverage, by nbcnews.com.

An unfair marketplace

That debate aside, for the moment, at least, accessing aid makes it clear that there are limited options for an atypical student, which might be why many choose the local public college, and live at home, to save on expenses; but, by staying “in state” leaves competitive providers no incentive to offer discounts, “or improve the quality of education,” Forbes surmised.

The reliable US News and World Report, whose guide to colleges and graduate schools has gained near biblical status, noted the tuition hike of 36 percent from 2008 to 2018 compared to “real median income in the U.S. grew just over 2.1 percent in the same period, according to the Center on Budget and Policy Priorities.”

At issue is also the debt that is taken on,and that can result in defaults with “one million people defaulting on their student loans.”

For Black students, in particular, this becomes of prime importance since they “hold the most debt  of any other racial group” according to The Hill, citing the PBS NewsHour that showed, “among 2016 graduates, nearly 40 percent of Black students graduate college with $30,000 or more in debt compared to only 29 percent of white students, 23 percent of Hispanic students and 18 percent of Asian students.”

This is underpinned not only by historical racism in the U.S. but the lack of ability to acquire wealth through homeownership by their grandfathers, who returning from World War II were denied access (many of them middle class) to better housing, most often in white neighborhoods, by restrictive covenants, or if that did not work by violence, to drive them away if they had succeeded.

Fast forward to the present day, and the lack of “integrated wealth” has caused “Black families to seek more and more student loans.”

Of equal consequence for all borrowers, but especially for Black graduates, who after graduation, (who often have to face racism in applying for professional jobs) is the issue of repayment.

“Because of the way that the repayment system is set up, people are only making payments on the interest, and not principal, so their balances balloon over time,” said Kat Welbeck, director of advocacy and civil rights at the Student Borrower Protection Center.

Increased costs keep rising

The bad news for high school applicants is that costs are getting higher said Zane Heflin, policy analyst at The New Center, who has said, “These colleges are trying to raise tuition to appeal to a broader group of students by allowing that to take the place of actual quality,” and furthermore, “there are a lot of perverse initiatives on the part of the colleges to raise their sticker price.”

A large part of that price surge are the ever increasing menu of amenities, part of what some have called, “our collective desire for the all frills college experience” that so many value in American universities, but that they charge for, “climbing walls, state of the arts mega student centers,seriously pimped out dormitories,” noted Thebestschools.org, in August.

This is far removed from returning vets from World War II on GI Bill who faced large state universities with cinder block walled dorm rooms, with toilets and showers down the hall, and at most, a weight room, a track team, and some basketball and tennis courts at the athletic center.

Consequently, It needs no saying that the schools are marketing themselves to wealthier students, and this specific market wants those frills, and is willing to pay the cost.

Adding it all up for a final tally was CNBC who stated that there is an average debt, per student of $37,172 totalling $1.5 trillion of “total debt spread among 44 million Americans.”

Rounding up total costs, in federal lending and grants, according to The Atlantic, “are more than $3,000 per year per student for the ancillary services alone."

Add that to higher and higher salaries of not only teachers, but administrative staff, that require college degrees plus advanced degrees,and often wrap around services, like counseling, and the perfect storm has been created.

Also significant is that many state legislatures cut their education budgets, especially during the Covid lockdown, forcing budget cuts that increased tuition by public colleges to cover the missing dollars.

Market Conditions

There is a much larger picture than parents and prospective students might not imagine, and Beth Akers, a senior fellow at the American Enterprise Institute, where she focuses on the economics of higher education,and author of “Make College Pay”, looked deeper in her research, and especially how the “market” itself is a character in a never ending drama; and, noting that “the decision to go to college is finally a cost benefit calculation, on rising to the middle class.”

Taking a look at this long term analysis, there is a market ready to exploit the value that is seen as a “golden ticket”, which in turn inflates college tuition. And, this is a market that is competitive, with few alternatives.

Accreditation is another factor that prevents a competitive market that would reward students and parents alike, and it is “difficult for a school to access federal financial aid, which means that the playing field is not level between traditional schools and new ones.”

Akers does note that the problems “are deeply ingrained in America’s higher education system and reversing them will take work: and her proposals are two fold: first off, increase transparency, and quality data “should be made more available and accessible, along with data on typical earnings after graduation. This will help inform students whether a particular college degree is worth the cost.”

A move that when suggested has had colleges and universities roaring in protest.

The result would be an increase in competition that would allow healthy competition, and secondly “removing accreditors from their role based on student outcomes,” and force current players to make their product more competitive with lower prices.

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